Why it’s okay to blog for money

Why it’s okay to blog for money

I have a confession to make. I started my blog to make money. When I published my first post back in 2014, somewhere in the back of my mind I thought ‘I really want to make this my job’.

It’s taboo to say it, I know. I’m supposed to say that I started blogging because of my passion for writing. To say that I don’t care about the views and the stats. To say that I’m not frustrated that I’m 2 years into blogging and I’ve not made a dime.

But that’s not true. Or at least, it’s only part of the truth.

I did start blogging because I have a passion for writing, and for the things I write about. But I also started blogging because I’d seen other women make a career out of it and I thought, ‘Hey, maybe I could do that.’ And I don’t think there’s any shame in that.

If you read any interview with any successful blogger or YouTube, they’ll tell you that they never started out to get famous or make it a career. And I’m sure it’s true. When they started, blogging and YouTubing wasn’t a career option. But it is now.

Just the other morning I was listening to Emma Gannon interview internet sensation Zoella about all things social media, when Zoe passionately told listeners to ask themselves if they’re creating for a career, or for themselves.

All I could think was ‘Why can’t you do both?’

It’s 2017, and blogging and vlogging are viable career options. So if you love creating stuff, where’s the shame in also wanting to get paid for creating that stuff?

Sure, you also need to create stuff because you enjoy the process of creating, and you enjoy the things you’re talking about. But if you want to create things to pay the bills as well, that’s fine. It doesn’t make you fake, or inauthentic, or a sellout. It makes you ambitious and entrepreneurial. And that’s great too.

In fact, I think more creatives need to be upfront about the money they get paid – or want to get paid. Not only so that young and aspiring creatives know that getting paid is an option, but also so that brands and big corporate organisations stop undervaluing the work of creatives. If we bloggers sit here and say ‘I’d still be blogging even if I made no money’, brands see that and think ‘It doesn’t matter if I don’t pay bloggers then’.

Of course, there needs to be a balance. Writing that’s lacking passion is tedious to read. Videos that are obviously forced are painful to watch. I’m not saying that you should only create things to get paid – because if you do, you probably won’t be good enough to ever actually get paid. But you shouldn’t be ashamed for knowing that your skill is worth money. You shouldn’t be ashamed for wanting to be paid the money you are owed.

So, aspiring bloggers: listen up. Create for passion, but also create for money. We live in a capitalist society where not making money is not an option. So why not cheat the system and make money out of something you love?

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  1. January 22, 2017 / 10:20

    Love your honesty. If I can make money or a career out of my blog..then that would be amazing!

    • Liv Woodward
      January 22, 2017 / 12:50

      Thank you! Yeah the dream is to start making money from this blog, and then eventually make enough to not have to go to my actual job haha! And I don’t think there’s any shame in admitting that’s what I want.

  2. entirelyerika
    January 22, 2017 / 18:48

    Keepin’ it real is the only way to live. I agree, why not be able to make money for your time, effort and ability to capture an audience? I have recently decided to attempt to make my blog a career. Good luck!

    – ee

    • Liv Woodward
      January 23, 2017 / 11:03

      Exactly! Blogging, writing, or creating in any way shape or form requires time, effort, and skill – and there’s no shame in wanting to be rewarded for it! Good luck with your blog and turning it into a career!

  3. January 22, 2017 / 20:06

    I agree with this so much! I mean, I do love blogging just for blogging, it’s a great creative outlet, but when I tell people I’d like to be able to support myself from it and work freelance from home they sort of get this “good luck with that” attitude. And these are people our age, not in a different generation or anything. It’s currently not my main job, but it’s not dreaming big to hope and work hard to make it become my main job. You go girl! x

    Alisha | http://www.alishaspinkdaisies.com/

    • Liv Woodward
      January 23, 2017 / 11:04

      Yeah, you’ve definitely got to love blogging, otherwise you’re probably not going to be very good at it! But getting paid for doing something you love shouldn’t be viewed as this ridiculous pipe dream! Good luck on making it your main job, and screw anyone who tells you it’s silly or not possible!

  4. January 22, 2017 / 23:02

    I completely agree, really enjoyed reading this post! I hope that I can make something out of my blog one day. It would be nice to be paid for a hobby!

    Lauren x http://www.huggled.co.uk/

    • Liv Woodward
      January 23, 2017 / 11:05

      Thank you! Good luck with your blog, I hope you get where you want to be with it!

  5. January 25, 2017 / 16:23

    I completely agree with you. The amount of time and love you pour into blogging is great but you should be compensated if you are delivering great content that reaches people 🙂 Thanks for your thoughts!

    xo, Yasmin

    • Liv Woodward
      January 27, 2017 / 06:51

      Exactly! So much work goes into writing and blogging, why shouldn’t people want to be compensated for that?! Exposure don’t pay the bills!

  6. January 27, 2017 / 00:30

    I found this really insightful! I started my own blog at the beginning of January, but had been contemplating it since October. I was jobless, so I had plenty of free time but I also really wanted to improve my writing and photography. Obviously making money would be a nice bonus on-top of this, but I don’t expect it to fall into my hands (as amazing as that would be) x


    • Liv Woodward
      January 27, 2017 / 06:54

      Thank you, I”m glad you liked it! Yeah I started my blog when I was at uni cos I was like ‘Shit I’d better actually start creating something I can put on my CV so employers know I can write’, but I’d be lying if I said I didn’t want this to one day be my actual job (well, a combination of this and freelance copywriting work)

  7. May 19, 2017 / 19:25

    I don’t really get the shame around blogging for money. If that’s what people want, then there is nothing wrong with it. I’d love to make money from my blog. Also, I think there is a belief in society where you can’t make money from a passion, or you can’t have a job that incorporates the two, but it’s not true.


    • Liv Woodward
      May 24, 2017 / 14:20

      Yeah there really shouldn’t be any shame. I think it’s partly because blogging is a female-dominated industry and therefore the work that goes into it is undervalued and not seen as ‘real’ work.

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